We recently published a case study about our work for the American Psychiatric Association (APA). Our team tackled 2 parallel projects for APA, related to the same basic problem. Different departments relied on a patchwork of data management systems—unconnected to APA’s central MemberNation database. As a result, both the call center and the marketing team […]

Lightning is Salesforce’s updated user interface—sleeker, more customizable, and improved by years of customer research. But, you might be thinking, is it that much better than classic Salesforce? Is it really worth upgrading? We can answer a resounding “yes!” to both questions. From our new page about Salesforce Lightning, here are 2 major reasons why […]

Maybe you’re already looking for a Salesforce Partner. Or maybe you’re at an earlier stage: comparing CRM systems and considering whether Salesforce can meet your CRM needs. You probably have a lot of questions. At Aptaria, we’re happy to answer them. If you’ve never worked with a Salesforce Partner, you may be wondering what it’s […]

2017 marks Aptaria’s 10th anniversary as a Salesforce partner. That milestone shows our team’s dependability, breadth of experience, and flexibility. We’ve kept up with a fast-moving industry while consistently applying the latest in Salesforce technology to benefit our clients. In the past decade, Salesforce rapidly evolved and added new products to serve customers. We’re proud […]

Aptaria tailored Salesforce’s Nonprofit Starter Pack to help a nonprofit organization manage home repair projects for vulnerable households. Challenge: Difficulty tracking complex projects and running reports Rebuilding Together Montgomery County (RTMC) repairs the homes of low-income people in Montgomery County, Maryland. Residents apply for assistance, then the organization evaluates the damage and allocates funds. Finally, […]